Weddings are a celebration of love, commitment, and—let’s be honest—a good time. And for many couples, that good time includes a thoughtfully stocked bar. Whether it’s a champagne toast, a signature cocktail that tells your story, or simply making sure Uncle Joe has his favorite IPA, alcohol plays a central role in the guest experience.
But buying alcohol for a wedding isn’t as simple as grabbing a few bottles from the nearest store. It’s a balancing act of budget, logistics, legalities, and taste. And with so many options for where to buy—local shops, big-box retailers, online platforms, even straight from the source—it’s easy to feel overwhelmed.
This guide breaks down everything you need to know about sourcing alcohol for your wedding. From estimating how much you’ll need to choosing the best vendor for your budget and vibe, we’ll walk you through it all—no fluff, no filler, just real advice to help you plan a bar your guests will remember (and maybe even toast to).
Understanding Your Wedding Alcohol Needs
Before you start shopping, you need to know what you’re shopping for. That means figuring out how much alcohol you’ll need, what types to serve, and how it all fits into your budget and wedding style.
How Much Alcohol Do You Need?
A general rule of thumb: plan for one drink per guest per hour. So, for a 5-hour reception with 100 guests, you’re looking at roughly 500 drinks. But that’s just a starting point. Some guests won’t drink at all, others will make up for them. And if you’re hosting a brunch wedding or a dry event, your numbers will shift dramatically.
Here’s a rough breakdown based on typical consumption patterns:
- Beer: 35-40%
- Wine: 40-50%
- Spirits: 10-20%
Of course, this depends on your crowd. If your friends are wine lovers or craft beer aficionados, adjust accordingly.
What Types of Alcohol Should You Serve?
Most weddings offer a mix of:
- Beer (domestic, craft, or both)
- Wine (usually one red and one white)
- Champagne or sparkling wine for toasts
- Spirits for mixed drinks
- Signature cocktails that reflect the couple’s personality
Some couples opt for a limited bar—just beer, wine, and one or two cocktails—to keep things simple and budget-friendly. Others go all out with a full open bar. There’s no right answer, just what fits your vision and wallet.
Budgeting for Alcohol
Alcohol can eat up 10–20% of your total wedding budget. On average, couples in the U.S. spend between $1,500 and $4,000 on alcohol, depending on guest count and bar style. If you're working with a tight budget, consider:
- Serving only beer and wine
- Offering a cash bar or partial open bar
- Limiting bar hours (e.g., no alcohol during dinner)
And always ask about return policies—some vendors will take back unopened bottles, which can be a lifesaver if you overbuy.
Top Places to Buy Alcohol for Your Wedding
Where you buy your alcohol can make a big difference in cost, selection, and convenience. Here’s a breakdown of the most popular options, with pros, cons, and tips for each.
Local Liquor Stores
There’s something comforting about working with a local shop. You can walk in, ask questions, and get personalized recommendations. Many local stores offer bulk discounts, delivery, and even help with calculating quantities.
Pros:
- Personalized service and expert advice
- Potential for bulk discounts
- Local delivery options
Cons:
- Smaller selection compared to big-box stores
- May have higher prices
Tips: Build a relationship with the store manager early. Ask about return policies and whether they offer delivery or pickup options for large orders.
Big Box Retailers (Costco, Sam’s Club, BJ’s)
If you’re looking to save money and buy in bulk, big-box retailers are hard to beat. Costco, in particular, is known for its wine selection and competitive pricing. Some locations even sell alcohol without a membership, depending on state laws.
Pros:
- Significant savings on bulk purchases
- Wide selection of popular brands
- Some offer delivery or pickup
Cons:
- Membership may be required
- Limited customer service or personalized advice
Tips: Shop during off-peak hours and plan ahead—some items may need to be special ordered. Check your state’s alcohol laws to see if you can buy without a membership.
Online Alcohol Retailers (Drizly, Wine.com, Total Wine)
Online alcohol shopping has exploded in recent years, and for good reason. It’s convenient, often cheaper, and offers access to a wide range of products you might not find locally. Sites like Wine.com and Total Wine are great for wine lovers, while Drizly delivers beer, wine, and spirits straight to your door in many cities.
Pros:
- Convenient and time-saving
- Extensive selection
- Easy price comparisons
Cons:
- Shipping restrictions by state
- Delivery fees and ID verification
Tips: Order early to avoid shipping delays. Always check your state’s alcohol shipping laws and read reviews before purchasing unfamiliar brands.
Direct from Wineries, Breweries, and Distilleries
If you want your bar to tell a story, buying directly from producers can add a personal touch. Whether it’s a local vineyard or the distillery where you got engaged, these options offer unique flavors and a chance to support small businesses.
Pros:
- Unique, often small-batch offerings
- Potential for customization (e.g., custom labels)
- Support local or independent producers
Cons:
- Limited availability or distribution
- Higher shipping costs
- May require special permits
Tips: Schedule tastings in advance and ask about bulk pricing. Some producers offer wedding packages or discounts for large orders.
Wedding Caterers and Venues with Beverage Packages
Many venues and caterers offer alcohol packages as part of their services. This can be a stress-free option, especially if your venue has strict rules about outside alcohol.
Pros:
- All-in-one convenience
- Professional bartenders and service
- Bundled pricing can simplify budgeting
Cons:
- Less control over selection
- Potential markup on alcohol
Tips: Review your contract carefully. Ask about corkage fees if you want to bring your own bottles, and see if the package can be customized to include your favorite drinks.
Legal and Logistical Considerations
Alcohol laws vary wildly by state, and sometimes even by county. Before you buy a single bottle, make sure you understand the legal landscape of your wedding location.
Some key things to consider:
- Licensing: Some venues require a licensed bartender or caterer to serve alcohol.
- Permits: Outdoor or public venue weddings may require special permits to serve alcohol.
- Corkage Fees: If your venue allows outside alcohol, they may charge a fee per bottle.
- Liability: Consider event insurance or hiring a bartender with liability coverage.
It’s not the most exciting part of wedding planning, but it’s crucial. A little research now can save you a major headache later.
Tips for Saving Money on Wedding Alcohol
Alcohol doesn’t have to break the bank. With a little strategy, you can serve great drinks without draining your budget.
Here’s how:
- Buy in bulk: Many vendors offer discounts for large orders.
- Choose affordable but quality brands: A $12 bottle of wine can be just as crowd-pleasing as a $30 one.
- Limit your bar: Stick to beer, wine, and one or two signature cocktails.
- Return what you don’t use: Check vendor policies before you buy.
- Shop sales: Stock up during holiday promotions or clearance events.
Also, consider skipping the champagne toast. Most guests will raise whatever they’re already drinking, and you can put that money toward a better wine or cocktail selection.
How to Plan the Perfect Wedding Bar
A great wedding bar isn’t just about what you serve—it’s about how you serve it. From the drink menu to the bartenders, every detail matters.
Create a Drink Menu That Fits Your Vibe
Think about your theme, season, and guest preferences. A summer wedding might call for mojitos and rosé, while a winter celebration pairs well with spiced cider and bold reds.
Signature Cocktails
Signature drinks are a fun way to personalize your bar. Choose one for each partner, or create a shared cocktail that tells your story. Just make sure it’s easy to batch and serve quickly.
Estimate Quantities
Use your guest count and drink estimates to calculate how much of each type of alcohol you’ll need. Don’t forget mixers, garnishes, and non-alcoholic options.
Bar Setup and Staffing
Renting bar equipment? Make sure you have enough coolers, glassware, and ice. Hiring bartenders? Look for professionals with wedding experience—they’ll keep things running smoothly and safely.
Don’t Forget the Non-Alcoholic Options
Mocktails, soda, sparkling water, and juices ensure everyone feels included, whether they’re sober, pregnant, or just pacing themselves.
FAQs About Buying Alcohol for a Wedding
Can I return unopened alcohol? Many vendors allow returns on unopened bottles, but policies vary. Always ask before you buy.
How far in advance should I purchase? Ideally, 1–2 months before the wedding. This gives you time to shop around, order special items, and avoid last-minute stress.
What if I run out during the event? It happens. Have a backup plan—either a nearby store or a friend on standby for a quick run.
Do I need a liquor license? Not usually for private events, but check with your venue and local laws. Some locations require a licensed bartender or permit.
How should I store alcohol before the wedding? Keep it in a cool, dark place. Avoid garages or hot storage areas, especially for wine and champagne.
Smart Planning Makes for a Better Party
Buying alcohol for your wedding doesn’t have to be complicated—but it does require some thought. By understanding your needs, comparing your options, and planning ahead, you can create a bar that fits your budget and delights your guests.
Whether you’re toasting with a glass of bubbly from a local vineyard or sipping a signature cocktail crafted just for the occasion, the right drinks can elevate your celebration from memorable to unforgettable. Cheers to that.
